NYC Tenant Placement, From Listing to Move‑In.

Market conditions vary, but most well-priced apartments in Manhattan and Brooklyn lease within two to four weeks of listing. Ora's brokerage partnerships and multi-channel marketing strategy maximize exposure from day one. We also prepare apartments for showing before listing to minimize days on market.

Our screening process includes credit checks, criminal background checks, employment and income verification, landlord references, and identity confirmation. We evaluate each applicant against consistent, documented criteria in full compliance with NYC and federal Fair Housing laws. Screen results and recommendations are shared with the owner for final approval.

Fair Housing compliance is non-negotiable. Our team follows documented screening criteria applied consistently to all applicants. We stay current with NYC Human Rights Law, which includes protections beyond federal Fair Housing Act coverage — including source of income, immigration status, and lawful occupation. All marketing, communications, and screening processes are designed to comply with these requirements.

Ora manages the full renewal cycle: we track lease expiration dates, prepare market comps, determine appropriate renewal terms (including Rent Guidelines Board adjustments for stabilized units), send timely renewal notices, handle tenant negotiations, and execute renewal documents. Our goal is to minimize vacancy and maintain strong tenant relationships.

Broker fee structures vary based on the listing and market conditions. Ora partners with local brokerages and can structure leasing arrangements where fees are paid by the tenant, the owner, or split — depending on the competitive landscape and the owner's preference. We discuss all options during the leasing consultation.